Francis Lucani

Francis, known as Frankie, embarked on his journey into financial planning with a passion for empowering clients to achieve their life goals. Currently completing his Professional Year, Frankie holds a degree in Commerce, majoring in Finance and General Commerce, and is driven by a desire to make financial planning accessible, clear, and personalised.

Recognising the intricate role finances play in people’s lives, Frankie is committed to delivering tailored solutions that align with each client’s unique needs. His approach is grounded in Essense Wealth’s philosophy of living for today while planning for the future, helping clients balance immediate lifestyle aspirations with long-term financial goals. With a client-first approach, he takes the time to understand personal narratives, ensuring each plan reflects individual aspirations.

Beyond his professional commitments, Frankie is also dedicated to maintaining an active lifestyle, balancing his professional ambitions with quality time spent with family and friends. Whether it’s hitting the gym or sharing experiences with loved ones, Frankie values the importance of work-life balance.

His passion for financial planning and unwavering work ethic positions Frankie as a dedicated and approachable financial adviser, prepared to help clients navigate their financial journeys with confidence and care.